Open to opportunities · Worldwide
Product Designer

Designer by craft.

9+ years turning complex problems into clean, measurable experiences — across fintech, health, telco and HR.

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Worked with
Tesco Mobile OpenBlend Nguvu Health Ndewo SmartUp Gladys Finance

Selected work

All case studies →
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Available on request
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Telco · Tesco Mobile

The research that protected £200m

9-variant usability study across 19 participants that shaped Tesco Mobile's eSIM strategy — 79% adoption, zero abandonment risk.

Usability Testing Research Strategy Journey Mapping
79% eSIM adoption
OpenBlend
B2B SaaS · HR Tech

Making 1:1 conversations very easy

A complete redesign of OpenBlend's most critical feature — used for 700,000+ conversations a year — to transform transactional 1:1s into a genuine performance tool.

Research Strategy End-to-end design Data analysis
↑ 60% booking rate
OpenBlend
Health Tech · Mobile App

Designing Africa's first mental health platform

Led from zero to launch in 8 weeks. Grew into Product Lead, scaling to 12,000 users and $200k raised.

0→1 Design Product Leadership Design System iOS & Android
12k users · 4.7★
OpenBlend
Fintech · Sole Designer

Giving 184 million migrants a financial identity

Sole designer and PM on a credit platform for people invisible to financial systems. 500 beta users, grant awarded.

End-to-end iOS & Android Product Management
500 beta users · Grant awarded
About me

I didn't just learn design — I lived it. Every problem I've solved, every system I've built, every team I've led has shaped how I think. I turned that story into work you can see.

9 years. Fintech, Health, Telco, HR. Startups to scale-ups to enterprises. The through-line is always the same — real users, messy problems, outcomes that show up in the metrics.

Read my story